Avnet Arena
Magdeburg, Germany
About this place
History of the stadium
Red Bull Arena was inaugurated in 2004 after a complete redevelopment of the former Zentralstadion. The project transformed an historic multi-purpose venue into a modern football stadium. Following RB Leipzig’s rapid rise through the German football leagues, the arena became one of the main Bundesliga venues and a regular host of European competition matches.
Architecture and design
The stadium features a modern rectangular bowl built inside the earthworks of the old stadium, creating a distinctive “stadium within a stadium” concept. Steep seating tiers provide excellent sightlines, while the roof structure covers all stands. The design emphasizes comfort, visibility and atmosphere.
Atmosphere and matchday experience
Matchdays at Red Bull Arena offer a dynamic and modern football experience. RB Leipzig supporters generate strong vocal backing, particularly during Bundesliga and European fixtures. The enclosed design helps concentrate crowd noise and create a competitive home environment.
Location and accessibility
The stadium is located just west of Leipzig city center, within a large sports and park area. It is easily accessible by tram, bus and suburban rail services, with efficient matchday transport links serving the venue.
Origin of the stadium name
The name Red Bull Arena comes from a naming rights agreement with Red Bull, the global energy drink company. The commercial name reflects the stadium’s close association with the club’s ownership and branding.
